Satish Bai Shah, Founder of Pooja Holidays Mumbai, Honoured at ZEE Media Business Conclave 2026
Report by Hilal Hayder,Hello Mumbai News Head j&k
Srinagar, June 1, 2026: Renowned travel entrepreneur Satish Bai Shah, Founder of Pooja Holidays Mumbai, was honoured for his outstanding contribution to the promotion of Kashmir tourism and the travel industry during the ZEE Media Business Conclave 2026.
The prestigious award was presented in the presence of the Chief Guest, Omar Abdullah, Chief Minister of Jammu & Kashmir, along with distinguished guests, business leaders, tourism stakeholders, and media personalities from across the country.
Satish Bai Shah has been widely recognized for his dedication, professionalism, and unwavering efforts in promoting Kashmir as a premier tourist destination. Through Pooja Holidays, he has played a significant role in bringing thousands of tourists to the Valley, thereby contributing to the growth of the tourism sector and supporting local livelihoods.
Speaking on the occasion, Shah expressed his gratitude to the organizers of ZEE Media Business Conclave for the recognition. He stated that the honour serves as a motivation to continue working towards strengthening tourism ties between Kashmir and the rest of India while showcasing the Valley’s unparalleled natural beauty, hospitality, and cultural heritage.
The award acknowledges his years of commitment, experience, and valuable contribution to the travel and tourism industry, particularly in promoting Kashmir on the national tourism map.
On this special occasion, Mr. Satish Shah, the founder of Pooja Holidays, expressed his profound gratitude after being recognized for his decades-long dedication to the travel sector.
”I am incredibly thankful to Zee Media and Mr. Omar Abdullah, the Chief Minister of Jammu and Kashmir, who joined me and felicitated me for my humble contribution to the tourism industry, particularly for promoting Kashmiri tourism. This moment is deeply meaningful for both me and my team, and it is an honor we will never forget,” Mr. Shah said.
In an exclusive, hour-long conversation with Hello Mumbai News, Mr. Shah shared his deep admiration for the region. “Kashmir is even more beautiful than Switzerland. The people of Kashmir possess an incredibly welcoming nature, and their hospitality toward tourists is exceptionally warm. I appeal to all Indians to visit the Kashmir Valley and wholeheartedly promote its beauty.”
About Mr. Satish Shah & Pooja Holidays
Mr. Satish Shah is a prominent and highly respected figure in the Indian tourism industry. He is the founder of Pooja Holidays, a premier Mumbai-based tourism company with a legacy spanning over 20 years.
Over the last two decades, his company has successfully brought more than 1 lakh (100,000) tourists to the Kashmir Valley, driven by his immense passion for the region. Notably, Mr. Shah has remained a steadfast supporter of the local industry during challenging times—including the aftermath of the Pulwama and Pahalgam crises—consistently standing by the people of Kashmir and continuing his mission to promote valley tourism.
